Welfare·Administration
The Vehicle-Mounted Urban Data Collection Device is a technology equipped
with various sensors that gather and monitor diverse urban data during
vehicle movement.
Issue to Tackle
- Multiple IoT sensors must be installed across locations to collect urban data.
- Incidents and environmental information occurring outside CCTV coverage areas cannot be captured.
Expected Benefits
- Enhanced accuracy compared to communication company data through on-site data collection.
- Real-time access to urban environmental data and expansion of the data collection range.
- Business model activation for taxi operators and local small businesses, fostering regional economic growth.
- Improved municipal administrative services through digital innovation, enhancing citizen convenience.
Key Services
- Monitoring population data (including age and gender with side-facing cameras) road conditions, illegal activities, and facility statuses with front-facing cameras.
- Measuring environmental data such as noise, fine dust, nitrogen oxides (NOx), and total volatile organic compounds (TVOCs) using sensors.
- Mapping collected data and providing it to local municipal authorities for operational purposes.
- Broadcasting tailored advertisements for local policies and small businesses via media boards, generating additional income for taxi operators.
Key Components
Configuration
Technology
Digital Media Advertising Device
- Displays ads optimized for areas with taxi presence, ensuring high advertising efficiency.
AI Video Analysis Technology
- Enables stable data collection and analysis of necessary information, even at high vehicle speeds.
POINT
Video recognition and analysis possible in situations where both vehicles and objects are in motion.
Noise Information Collection Sensors
- Measures and monitors environmental noise levels.
Air Quality Analysis Sensors
- Monitors air quality by detecting pollutants, such as fine dust and gases.
Context-Aware Advertising Display
- Utilizes real-time data, including taxi location and nearby population density, to display ads tailored to geographic and environmental conditions.
Low Power Consumption
- Minimizes vehicle fuel usage.
Related Technology
Use Case
- In 2023, North Gyeongsang Province adopted a revenue-sharing taxi roof advertising platform, proposing a collaborative model between public administration and private sectors for digital innovation.
- Other implementations include taxi, roof-mounted urban data collection devices in Seoul, Daejeon, and Incheon.
Technology Companies
