Sustainable Bupyeong 11th Street leading Incheon

business overview

Program Name Sustainable Bupyeong 11th Street leading Incheon
지자체 Bupyeong-gu, Incheon business type central city Selection time December 2017
Leading area activation plan
(Notice Date)

(2018.09.)
public enterprise
suggestion type
(Agency)
위치 Area around 1 Bupyeong 6517-dong, Bupyeong-gu area 226,795㎡ Project period 2018-2022 (5 years)
Project cost
(KRW billion)
1,643 billion won
priming link with ministries itself
fat ratio
Others
sub Total National expenses fat ratio public enterprise
투자
private investment fund
360 180 180 697 186 320 0 80

Project Description

Vision, Goal and Promotion Strategy

Smart Community Platform

A regeneration support platform that creates a local economic value chain with the participation of economic actors such as citizens, small business owners, and distributors

  • [Living Lab Community] Developing the ideas of stakeholders in the regeneration project as a business model through the participation of experts and feedback within the regeneration project
  • [Replay information sharing community] Education, such as Asian food, design, event planning, etc., strengthening of residents’ capacity and vitalization of regeneration through sharing and participation of professional knowledge

Smart service platform

A service operating platform for joint utilization and connection of urban resources, providing convenience to citizens and visitors, and supporting economic activities of small businesses

  • [Big data-based marketing support] Decision-making support such as customized business planning, publicity and sales strategy for participants in urban regeneration projects
  • [Parking information provided] Through linking of internal and external parking information, the number of available parking spaces and the location of the parking lot are delivered to the driver
  • [Digital Photo Zone] Providing entertainment such as self-camera shooting, user reviews, and linking with external SNS through facilities installed in the open space
  • [Intelligent Performance Lighting] By installing lights that can remotely adjust the illuminance and color scheme in the street lamps of the Gulpo Cultural Nurimteo, it facilitates the movement of vehicles and pedestrians in normal times and differentiates the atmosphere during performances.
  • [Media Facade] Provision of visual effects in performance spaces such as Gulpo Cultural Nurimteo and information delivery of events
  • [Smart City Kiosk] Provides citizens and visitors with event information, store location and menu information in subway stations and public spaces
  • [Integrated store management package] In-store security, Internet and phone, card payment (mobile, POS, etc.), store promotion media facade, store management package
    ※ Private services applying the corporate business model, and the public using big data collection and analysis